Bowers & Wilkins • 2012 → 2016
Prior to 2012, Bowers & Wilkins had never released a Bluetooth audio product. With the rising popularity of Bluetooth as a relatively easy, cross-platform streaming protocol, we determined the time was right to step into this market.
Rather than create different experiences for different form factors, we focused on creating an overall platform, one that anything from wireless speakers to headphones could use. This allowed us to define interactions once, enabling any user to have a consistent experience across any Bowers & Wilkins Bluetooth-enabled product.
During the development of new Bluetooth products, I worked alongside the engineering and management teams to define the overall experience a Bowers & Wilkins customer would have, and if we would need to layer anything above our established platform.
Bluetooth Utility App
Bluetooth Utility is a Mac & PC application for owners of T7 Wireless, P5 Wireless and P7 Wireless. Once we knew that we were going to be creating Bluetooth-only products, we needed to understand the restrictions that came with along with the chosen module. Ironically, it did not allow for interacting with any of our Bluetooth products wirelessly - This meant that we needed to create an alternate wired method to afford users this functionality.
Bluetooth Utility displays device info, can clear the paired device list, updates the device firmware, and links out to our website for registering products and finding further support when necessary.
Similarly to the Control app, I have been the principle designer since v1.0. My work on this app has included UI / UX Design, Strategy, Information Architecture, Wireframes, and Interaction Design.